VO5 Paste Lifting (Men)
To find out more about the ingredients used in the product and its function simply click on ingredient name. Due to limited space on pack, we also disclose a longer list of fragrance ingredients. For recently launched products or where the formulation has changed, this detailed fragrance information might not be immediately available as it takes time to update each product page.
We take great care to ensure information on this site is up to date. However, please always check the product packaging for the most up to date ingredients used.
All product names which include a date (month and year) are no longer manufactured.
Ingredients
Aqua (Solvent)
Dissolves substances or ingredients
Petrolatum (Skin Conditioning Agent)
Helps to make your skin feel soft, smooth and supple.
Kaolin (Absorbent)
Helps to absorb fluids like water or oil
Cera Alba (Emulsifier)
Helps two or more liquids, that don't usually combine to form a single solution; often referred to as an 'emulsion'
Stearic Acid (Emulsifier)
Helps two or more liquids, that don't usually combine to form a single solution; often referred to as an 'emulsion'
PVP (Fixing Agent)
Helps to maintain the hold of your hair style
Glycol Stearate (Skin Conditioning Agent)
Helps to make your skin feel soft, smooth and supple.
Glyceryl stearate (Surfactant)
An ingredient which helps to clean or remove dirt and oil, creating foam when used with water
Steareth-21 (Emulsifier)
Helps two or more liquids, that don't usually combine to form a single solution; often referred to as an 'emulsion'
PEG-100 Stearate (Surfactant)
An ingredient which helps to clean or remove dirt and oil, creating foam when used with water
Propylene glycol (Solvent)
Dissolves substances or ingredients
Tridecyl Trimellitate (Hair Conditioning Agent)
Helps to improve the gloss, sheen and texture of your hair
Phenoxyethanol (Preservative)
This prolongs the shelf-life of the product, even once it has been opened, protecting it from bacteria, yeasts and moulds
Cetyl Alcohol (Emulsion Stabiliser)
Prevents a mixture from separating and helping to increase a product's shelf life
Parfum (Fragrance)
Provides a distinctive, pleasant smell
Caprylyl Glycol (Preservative)
This prolongs the shelf-life of the product, even once it has been opened, protecting it from bacteria, yeasts and moulds
Triethanolamine (Emulsifier)
Helps two or more liquids, that don't usually combine to form a single solution; often referred to as an 'emulsion'
Stearamide AMP (Viscosity Controlling Agent)
Controls the density or thickness of a product
Disodium EDTA (Sequestrant)
Helps prevent impurities from water from causing adverse effects on product performance, appearance, or stability.
Linalool (Fragrance)
Provides a distinctive, pleasant smell
Hexyl Cinnamal (Fragrance)
Provides a distinctive, pleasant smell
Citronellol (Fragrance)
Provides a distinctive, pleasant smell
Limonene (Fragrance)
Provides a distinctive, pleasant smell
Butylphenyl Methylpropional (Fragrance)
Provides a distinctive, pleasant smell
Benzyl Salicylate (Fragrance)
Provides a distinctive, pleasant smell
CI 19140 (Colourant)
Colours the product, your hair or skin
CI 17200 (Colourant)
Colours the product, your hair or skin
CI 42090 (Colourant)
Colours the product, your hair or skin
Sodium chloride (Viscosity Controlling Agent)
Controls the density or thickness of a product
Sodium sulfate (Viscosity Controlling Agent)
Controls the density or thickness of a product
BHT (Antioxidant)
Helps to prevent reactions promoted by oxygen in the product, which can cause product spoilage.
Geraniol (Fragrance)
Provides a distinctive, pleasant smell
Benzyl alcohol (Fragrance)
Provides a distinctive, pleasant smell